Useful Information

.site Domain Zone: Comprehensive Data Analysis for Strategic Decisions

The .site domain zone, launched in 2015, has grown to over 1.7M+ registered domains, making it a versatile choice for websites ranging from personal portfolios to business hubs. Understanding its structural metrics—such as average domain length (11.03 characters), character composition (37.30% vowels, 56.98% consonants), and the prevalence of the top word 'go'—is crucial for domain investors and SEO specialists. These statistics reveal naming patterns, market saturation, and optimization opportunities, enabling data-driven decisions in a competitive landscape.

Domain Length Distribution: Why 9 Characters Dominate

With 169 225 domains at 9 characters, this length offers a balance between memorability and availability. The average length of 11.03 chars suggests a sweet spot for brandable names.

Infographics for .site

1,748,312
Total Domains
+3,465
New Today
−2,734
Dropped Today

Domain length distribution by number of characters

Character Composition: Vowels vs. Consonants in .site

Consonants make up 56.98% of all characters (10 992 662), while vowels account for 37.30% (7 195 216). This ratio impacts pronounceability and SEO friendliness.


Average domain name length

11.03 characters
Representative domain: 0-021.site
Representative name length: 5

Top Symbols and Patterns: The Letter 'a' and Beyond

The most common character is 'a' (appearing 1 862 814 times), and the most frequent first letter is 's' (156 257 domains). These patterns guide keyword-rich domain selection.

Popular Domain Zones

.press .bio .studio .art .me .tech .realty .clinic .eco .info .dogs .ca .marketing .us .pt .uk .football .es .network .eu

Character frequency in domain names

# Symbol Occurrences
1 a 1862814
2 e 1688614
3 i 1363496
4 o 1344435
5 r 1170265
6 t 1144554
7 n 1138657
8 s 1117072
9 l 887485
10 c 687690
11 u 610154
12 m 605394
13 d 591932
14 p 569260
15 g 487037
16 h 471691
17 b 424043
18 k 367895
19 y 325703
20 f 288995
21 v 287122
22 w 227665
23 x 179897
24 j 149518
25 8 133253
26 z 131066
27 1 117915
28 2 92748
29 7 88103
30 0 82128
31 3 75624
32 q 65424
33 9 58440
34 5 58086
35 6 54864
36 4 54573

Hyphen Usage: 12.34% of Domains Include Hyphens

With 215 698 domains containing hyphens (12.34%), hyphenated names are a minority but can improve readability for multi-word domains.


Most common first character in domain names

# First char Domains count
1 - 0
2 0 1594
3 1 7096
4 2 3826
5 3 3492
6 4 2310
7 5 2389
8 6 1831
9 7 3554
10 8 3205
11 9 2446
12 a 125896
13 b 99810
14 c 115460
15 d 80330
16 e 57024
17 f 61223
18 g 68441
19 h 58903
20 i 47613
21 j 36807
22 k 53632
23 l 70883
24 m 119646
25 n 55361
26 o 39611
27 p 100711
28 q 12841
29 r 72323
30 s 156257
31 t 100209
32 u 23674
33 v 43653
34 w 42246
35 x 30166
36 y 21544
37 z 22305

Numeric and Alphanumeric Domains: A Niche Opportunity

Only 0.19% of domains are purely numeric (3 383), while 14.63% mix digits and letters (255 862). This presents a niche for tech or short domains.


Character distribution in domain names

Vowels (7195216 · 37.3%)
Consonants (10992662 · 56.98%)
Digits (815734 · 4.23%)
Hyphen (288984 · 1.5%)
Other (0 · 0%)

Top Words and Tokens: 'go' Leads with 38 615 Domains

The word 'go' appears in 2.21% of all .site domains, and the numeric token '1' appears 23 899 times. These trends highlight popular naming themes.


Domain names with numbers and letters

Only numbers (3383 · 0.19%)
Only letters (1273369 · 72.83%)
Numbers and letters (255862 · 14.63%)
Other (215698 · 12.34%)

Historical Context and Future Potential of .site

Since its launch, .site has evolved from a niche TLD to a mainstream option with 1 748 312 registrations. Its growth trajectory and data patterns inform investment strategies for 2026.


Most frequent word fragments inside domain names

# Word Domains count %
1 go 38615 2.21
2 pro 35412 2.03
3 one 20634 1.18
4 car 19980 1.14
5 my 16917 0.97
6 app 14000 0.80
7 web 12614 0.72
8 game 12538 0.72
9 tech 11693 0.67
10 net 11621 0.66
11 top 11236 0.64
12 new 10742 0.61
13 lab 10737 0.61
14 hub 10529 0.60
15 online 10113 0.58
16 play 9820 0.56
17 dev 9057 0.52
18 shop 8760 0.50
19 home 7619 0.44
20 link 7492 0.43

Trends & Insights 2026

Short, brandable domains (around 9 characters) will remain in high demand, given their prevalence and memorability.
The dominance of the letter 'a' and first letter 's' suggests opportunities for alliteration and keyword alignment in domain names.
Hyphenated domains (12.34% of total) may see increased use for multi-word brands, but their lower share indicates a preference for unhyphenated names.
Alphanumeric domains (14.63%) offer a growing niche for tech startups and short URLs, especially with the token '1'.
The high percentage of letter-only domains (72.83%) underscores the value of pronounceable, dictionary-based names for SEO and user trust.
As 1 748 312 registrations approach saturation, secondary market activity for premium .site domains will intensify, driven by data-backed valuation.

Hyphen usage in domain names

With hyphen (215698 · 12.34%)
Without hyphen (1532614 · 87.66%)

Popular numeric tokens in domain names

# Token Domains count
1 1 23899
2 4 20557
3 2 19015
4 88 16270
5 3 14211
6 8 10962
7 7 10881
8 5 9674
9 9 8635
10 0 7801
11 777 7742
12 6 7427
13 77 6200
14 123 4819
15 888 4633
16 11 4402
17 24 4151
18 99 4078
19 188 3806
20 168 2925